Monthly Archive for August, 2010

Book Conference, St. Gallen–Featured Publishing Panel

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The Digital Sphere: Opportunity for Growth or Existential Threat?

The 2010 Book Conference, held at the University of St. Gallen, 6-8 November will feature a special publishing panel.

About the panel:
Digital technologies are not mere tools applied to stable phenomena. Instead, they are essential factors in the creation of a new space — the digital sphere. Although the digital sphere shares many characteristics with traditional productive and social realms, it also introduces mechanisms and possibilities that make it profoundly distinct.

The digital sphere provides novel opportunities and challenges to the publishing industry, raising key questions about the ways in which publishing and related sectors might be accommodated. The panel serves as a forum for the examination of these possibilities through a consideration of key questions, such as:

  • Is the book publishing industry in better shape than the music industry, and therefore better equipped to cope with digital downloading?
  • What does social media mean for book publishing?
  • Is the ‘long tail’ approach to sales and distribution just fashionable hype, or can it lead to increased profits? If yes, for whom?
  • Is downloading of greater interest to publishers than Print on Demand?
  • How big of a problem is piracy? Is it an inevitable fact of life or a profound threat?
  • And, more generally, what is the publisher’s role in the digital sphere? What is the key to success in this realm?

Comprised of professionals from the publishing industry, the panel will include:

Click here for more information on this featured publishing panel, or here for more information on the 2010 Book Conference.

(Image: Anthony Mattox)

Flat World Knowledge’s “Freemium” Textbooks Gain 140,000 Users, Average $34 Per Sale

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From Edward Nawotka at Publishing Perspectives

The “freemium” publishing model, advocated by proponents such as author Chris Anderson and that has been popular with computer software, is now making in-roads into academic textbook publishing. Case in point: Flat World Knowledge –- the three-year-old textbook publishing company that offers students the ability to read their books online for free, while selling them a variety of alternative formats and add-ons, including POD editions, e-books (in epub, .mobi and PDF formats), audiobooks, and study aids, such as interactive quizzes and flashcards.

Launched in 2007, the company has since published a total of 24 textbooks; with the first, Launch! Advertising and Promotion in Real Time by Mike Solomon, going live online in March 2009. At present, some 1,300 professors at 800 different colleges in the United States (a majority are community colleges), and some 50 throughout Asia, the Middle East, and Europe, have adopted the books.

In all, some 140,000 students are expected to be using Flat World textbooks in the coming semester, with more than half of those expected to buy add-ons. More…

Book Journal Submissions Open

book_frontWe are accepting submissions for The International Journal of the Book.

The International Journal of the Book provides a forum for publishing professionals, librarians, researchers and educators to discuss that iconic artefact, the book—and to consider its past, present and future. Do the new electronic media (the Internet, multimedia texts and new delivery formats) foretell the death of the book? Or will they give us greater access, diversity and democracy?

The journal is relevant for anyone in the world of books—authors, publishers, printers, librarians, IT specialists, book retailers, editors, literacy educators and academic researchers. Discussions range from the reflective (history, theory and reporting on research) to the highly practical (examining technologies, business models and new practices of writing, publishing and reading).

Refereeing of submitted papers will commence shortly so start the submission process early by submitting your proposal.

Paper submission guidelines and timelines are available online.

Series: Books and Publishing

We are accepting book proposals for the imprint Books and Publishing.

Common Ground is setting new standards of rigorous academic knowledge creation and scholarly publication.

Unlike other publishers, we’re not interested in the size of potential markets or competition from other books. We’re only interested in the intellectual quality of the work.

If your book is a brilliant contribution to a specialist area of knowledge that only serves a small intellectual community, we still want to publish it. If it is expansive and has a broad appeal, we want to publish it too, but only if it is of the highest intellectual quality.

Book Journal – Become an Associate Editor

As part of the process of publishing The International Journal of the Book all submissions are sent for peer review, prior to publication. Assessment, comments and guidance by the referees are an essential part of the publication process and invaluable to the authors of the submitted papers.

In recognition of the important role of referees, the international advisory board acknowledges all referees who have reviewed papers as an ‘Associate Editor’ in the volume of the journal they have contributed to.

If you would like to referee papers submitted to The International Journal of the Book, please email journals@booksandpublishing.com, with your professional details, areas of expertise and contact details. If we feel you are qualified and we require refereeing for papers within your expertise, we will contact you.

The art of slow reading

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From Patrick Kingsley at The Guardian

If you’re reading this article in print, chances are you’ll only get through half of what I’ve written. And if you’re reading this online, you might not even finish a fifth. At least, those are the two verdicts from a pair of recent research projects – respectively, the Poynter Institute’s Eyetrack survey, and analysis by Jakob Nielsen – which both suggest that many of us no longer have the concentration to read articles through to their conclusion.

The problem doesn’t just stop there: academics report that we are becoming less attentive book-readers, too. Bath Spa University lecturer Greg Garrard recently revealed that he has had to shorten his students’ reading list, while Keith Thomas, an Oxford historian, has written that he is bemused by junior colleagues who analyse sources with a search engine, instead of reading them in their entirety.

So are we getting stupider? Is that what this is about? Sort of. According to The Shallows, a new book by technology sage Nicholas Carr, our hyperactive online habits are damaging the mental faculties we need to process and understand lengthy textual information. More…

Internet may phase out printed Oxford Dictionary

20100829_oxford_146x97From the Associated Press’s Sylvia Hui in the Washington Post:

It weighs in at more than 130 pounds, but the authoritative guide to the English language, the Oxford English Dictionary, may eventually slim down to nothing. Oxford University Press, the publisher, said Sunday so many people prefer to look up words using its online product that it’s uncertain whether the 126-year-old dictionary’s next edition will be printed on paper at all.

The digital version of the Oxford English Dictionary now gets 2 million hits a month from subscribers, who pay $295 a year for the service in the U.S. In contrast, the current printed edition – a 20-volume, 750-pound ($1,165) set published in 1989 – has sold about 30,000 sets in total.

For more…

Behind the Scenes of CMOS 16

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An interview with principal reviser Russell David Harper

From The Subversive Copy Editor

Russell David Harper is the only person on the planet with all of the following qualifications: He has worked as a manuscript editor for the University of Chicago Press for more than a dozen years, and he contributed to the fifteenth edition of The Chicago Manual of Style. For nearly three years, he kept a finger on the pulse of CMOS readers by serving as editor of the online Q&A. He is a technology wonk (I’m sorry, Russell, but I looked it up to make sure, and you are a wonk), with experience in typesetting, proofreading, and printing. And for good measure, he’s a polymath, a published author, and a kind and generous and funny person whose patience and reliability under pressure are legendary.

Because of his unmatched experience in Chicago practices and his techie leanings, Russell was decided to be a perfect choice to serve as principal reviser for the sixteenth edition of The Chicago Manual of Style. As principal reviser, he was responsible for drafting a detailed outline and summary of the new edition and, in cooperation with the Manuscript Editing Department at the University of Chicago Press and the CMOS Board of Advisors, for writing the manuscript itself and serving as its nominal author through all the stages of publication. For the interview

Can Augmented Reality Help Save the Print Publishing Industry?

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By Chris Cameron at ReadWriteWeb

There’s a memorable scene in the movie Minority Report where a man reads a futuristic newspaper with rich embedded multimedia updating live with breaking news. While we are a long way seeing anything like this in the hands of the general public, a German newspaper has taken a small step in that direction with the release of a special augmented reality (AR) edition of its Friday magazine.

Süddeutsche Zeitung (SZ), Germany’s largest national newswspaper, has partnered with Munich-based AR vendor metaio to provide subscribers with an immersive reading experience that hints at the future of publishing. The experience is similar to Esquire’s augmented reality edition from November of 2009, but with advancements that have been made to smartphone AR technology, a desktop webcam is not needed to view the content. More…

This Will Kill That

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From Nicholas Dames at n+1

Ceci tuera cela”: the famous slogan of Claude Frollo, the archdeacon of Notre-Dame in Victor Hugo’s Notre-Dame de Paris, as he touches a printed book and glances nostalgically at the cathedral towers.  “This will kill that.”  It’s not hard to sympathize these days.  Hugo had to reimagine the 15th century in order to evoke a major shift in technologies of the word.  We just have to hold our smart phones while looking at a copy of Hugo’s novel—or read Hugo’s novel on our smart phones. Resistance is futile: welcome to our new digital overlords!

But Hugo’s resigned pessimism as well as his technological determinism, are, I think, unwarranted now, for reasons both abstract and pragmatic.  The abstract reason is that technological changes to literacy have slow and unpredictable effects.  Right now many digital formats are still straightforward recreations of the book; the Kindle and its cousins reproduce a mise en page that hasn’t changed in fundamentals since 13th century scribes at the new universities of Western Europe offered harried students books with running heads, chapter titles, indices, and the like.  What remains to be seen is if, and how, digital technology changes that format at all. More…